Agency services
Finding reliable copywriters who know how words can enhance brand design is an ongoing challenge for agency creative directors and managers. Now that search has been made easy.
For over 15 years, we have provided a complete writing service for design and branding agencies. You have the reassurance that many of the biggest, most creatively accomplished consultancies have used us for many years. Clients include Brand Union, Brand Pie, Imagination, The Partners and Landor.
Whatever your writing requirement, we can usually offer experience of writing similar projects for major brands and getting proven results.
You'll have access to a team of writers experienced in all the standard formats including brochures, web sites, emails, blogs, advertising, video, straplines and names. We have also written brand communications using some less common media including theatre and poetry - even a book-length parable.
Many of the Design Week top 100 design consultancies also use us to advise on tone of voice and provide writing training for their clients. Our brand guidelines are practical. Yet they ingeniously evoke the brand's essence through language. We've helped create and implement tone of voice schemes for many major brands including Barclays, CarphoneWarehouse, Sainsbury's, Paddypower and Next.
Advantages of using Barnaby Benson for agencies:
- Creative, well-thought through copy complements your brand design work, delights your clients and differentiates their brand in the marketplace
- You no longer need to worry about finding talented freelancers with the right experience at short notice
- Whatever the sector, task or medium we usually have evidence of achieving results so you can recommend us to your clients with confidence
- Option of rate discounts for retainer service
- Access to proven new business support services that swell your tender pipeline and typically double your creative pitch win rates
What makes us different:
- Original, persuasive, delightful copy that's right for the brand
- Effectiveness: major clients use us repeatedly because our writing, advice and training works
- Expertise in writing for most media formats
- Tone of voice schemes that create distinct, on-brand language
- Proven ability on mainstream consumer and B2B brands
- Responsiveness and speed due to the capacity of a large writing team
- A collaborative approach
- Reliability of delivery and estimates
- Personability and professionalism - you can trust us in front of clients
- Integrity - we will never approach our agency's client contacts directly and will always refer inquiries to you, the agency, if a client contacts us about further projects
Design agency and brand consultancy clients
Conference / Brand experience agencies
Brand consultants
Other communications agencies
Agency Fish (in-flight magazines)