What could GDPR emails possibly teach you about persuasive writing?
Whether it’s the World Cup, final of Wimbledon, or the humble sales email, competition brings out the best in people (unless you play footba
Copy that guarantees great meetings
Jeff Bezos, the world’s richest man, insists on unconventional six-page memos for all meetings. In this blog post, we provide you with essen
8 tips to getting your emails opened and acted on
A bigger mailing list doesn’t necessarily equal better results. Instead of taking the ‘spray and pray’ approach, concentrate on a smaller nu
